"It was like a show where the entrepreneur is the star and the pitch is possibly the performance worth a million pounds." "The BullRing team and the Bulls gave us amazing opportunities for exposure and funding" We want the BullRing to make entrepreneurship seem exciting, without the illusion of simplicity.

The event where entrepreneurs meet head-to-head
with investors for exceptional outcomes.

This is Birmingham’s real-life answer to popular TV shows like Dragon’s Den and Shark Tank. The sessions present a number of exciting, pre-qualified companies seeking investment, pitching their ventures in front of a panel of leading figures in business. They will offer their business nous on the pitches and engage in a Q&A session.

The BullRing boasts a fantastic show-like atmosphere, proving to be entertaining as well and educational, offering the opportunity to network and, possibly, make the deal of a lifetime!

Who's Pitched in the BullRing?

Adelan Ltd

Adelan Ltd are a green disruptive energy company that has patents for world leading
fuel cell technology. They are an ambitious Birmingham based company, passionate
about solving climate change and improving air quality

Themis Creative

Themis Creative Limited is a multi media production company creating,  ground-breaking, diverse, bold, and colourful content for TV, Film, Theatre and Comic Books.
We aim to bridge the gap of onscreen diversity as we believe representation matters.


DAPV are a growing online omnichannel retailer. Since forming in 2016, the companies first
brand, Fancy Dress Worldwide, have expanded to serve over 700,000 customers in more
than 80 countries worldwide and continues to grow. Plans are in place to utilise this
operational excellence to grow more brands in the future.

Niyo Enterprise

Niyo Enterprise is a multifaceted organisation on a mission to economically empower
women, especially under-served women through hair and beauty. They are doing this by
using innovative digital technology to make the lives of women easier and richer.


Bulkify is a new fun online grocery shop that allows you to group together with friends and neighbors to buy delicious, sustainable and healthy food from independent producers at bulk prices. We want to decentralize food retail in the same way Airbnb disrupted hotels.


Sportable are a UK based company that develops and markets technology for various
sports. The tech automatically captures unique playing data, and presents this data
using sophisticated visualization techniques. This enables new monetization
opportunities within broadcasting and gaming, while offering new perspectives for
officiating, performance and player welfare.

The Bulls


Chris is the former President of Sony Computer Entertainment Europe, AKA, ‘The Father of the Playstation’. He is a BAFTA winner due to his contribution to the interactive industry. He now makes investment in the music and entertainment industry and offers his expertise to up and coming businesses.

Chris Deering

Steven Smith is one of the country's most recognisable business men with huge success with Poundland and other companies. Now Steven is looking for the next big idea from you!

Steven Smith

Spencer Crossley is a senior board level/C suite executive with experience across the entertainment, technology & media sectors. Spencer has been a founding member of Warner Bros Interactive Entertainment UK and is currently the CEO of Draw & Code

Spencer Crossley

Peter is the co-Founder of leading women's fashion brand, Roman Originals. Romans sell 3.5 million garments a year and were the company behind #thedress social media sensation.

Peter Christodoulou

Alan is Co-Founder and CEO of Grenade, the market leading sports nutrition brand, with just £27 during the recession 2010 - now Grenade is worth £72m, distributed through numerous retail giants and is the leading brand in performance nutrition.

Alan Barratt

Tony is the CEO of the rapidly growing TV channel, Brit Asia TV. The channel has truly plugged a gap in the British Asian Television market! Reaching 1.5 million per month.

Tony Shergill
dr jack

Dr Jack Darby founded a company that helps people reverse their type 2 diabetes, utilising artificial intelligence and machine learning, via an app. He also set up BritAsia Fund, an investment fund and business incubator that helps people build and scale world changing businesses from scratch

Dr Jack Darby

Alan has spent the last 10 years recruiting, investing in, and building teams for the 1000+ startups that have graduated SOSV's global accelerators in China, USA and Europe. Prior to that Alan spent several years as Marketing Manager at ASDA, founded 4 of his own startups in the UK before moving to Ireland.

Alay Clayton

Paul Heaven has more than 20 years general management experience and is by profession a qualified chartered accountant. Over the years Paul has become an expert in corporate finance, venture capital, private equity and asset lending and has extensive experience of acquisitions, disposals, flotation and fund raising.

Paul Heaven

Kevin is the go-to-guy when it comes to early stage businesses seeking finance. He has a wealth of knowledge and experience which has led to him establishing the world’s first peer-to-peer finance platform specialising in secured business loans “ThinCats”. ThinCats now manages £800m of loan capital targeted at SMEs.

Kevin Caley

Partners & Associates